How can we enhance the experience of eating delivery ramen by creating a container that is easy to carry, doesn’t leak, and stays warm?”
Packaging Inspiration
Sketches
“How can we create food delivery containers that not only are sustainable and reliable, but enhance the experience of eating delivery food during the COVID-19 pandemic?”
Material use in food packaging
The vast majority of restaurants still use PET or PP plastics for their containers which, though recyclable, are far from the best choice for the environment.
Because of Covid, there was a rise in delivered foods. Consumers are expressing more of a willingness to see changes in the packaging of food now than before the pandemic began
Team Plan
I collaborated closely with my talented team to develop an inspiring mood board aimed at establishing a cohesive brand identity. This carefully crafted brand will be utilized to showcase our innovative packaging design effectively, highlighting our commitment to quality and creativity.
Packaging Design
We chose vibrant colors and innovative packaging that would be ideally suited for bulk orders, ensuring both aesthetics and practicality. The flat package also includes specially designed slots to ensure that the noodles and soup are kept perfectly separated, enhancing their individual flavors and maintaining optimal texture during storage.
Our Brand Identity
Gyatso is our company that aims to utilize our packaging solutions effectively during the height of the Covid pandemic. During this challenging time, as more consumers shift to ordering products online, it is crucial to provide them with a fresh and memorable experience that sets us apart from our competitors in the market. The attention to detail for the logo prominently features the brand name, Gyatso, thoughtfully spelled out to enhance brand recognition.
